Oh I meant Nvidia didn’t learn from that mistake, not the researcher. If I were Nvidia and had such a high profile hack of a customer’s product, I’d do everything in my power not to repeat it haha.
Unfortunately they are. They're a former shell of what they were. I think they're changing their focus to lenses or something. Last I heard they're partnering with Google and it's absolute ass. The company is effectively dead and being carved out for parts by Google is my take.
It's a real bummer because they were the only company I was actually interested in seeing pursue Augmented Reality. Now it's literally the most evil companies Meta, Google, and Apple.
The 90s optimism of future tech is dead and all that's left is whatever this is.
Your sympathy is severely misplaced. Magic Leap was Theranos-sized fraud from the beginning: they never had the goods, put out a whole bunch of misleading hype to persuade consumers and gullible investors that they had the goods [0], and eventually it caught up to them. Good riddance.
I agree they hyped the product too much, but contrary to Theranos, they did ship two products that actually moved AR tech forward. They just weren't efficient enough and the product market fit wasn't there. Even Apple is failing at AR.
It's a good thing they're effectively dead, but they don't have any useful parts to carve out, because they were a fraud through and through from day one, infested with toxic sexist nepotistic bro culture, and were an embarrassment and warning to the industry. No surprise at all they unethically bricked their useless overpriced electronic waste.
And then sexually harass the very women you employed to solve the endemic "pink/blue problem" and fix the nepotistic sexist bro culture, and rebuff and ignore her advice, and pay her off to keep their mouth shut when she sues you for sexual harassment.
And then give the entire AR industry a bad name by not delivering on your outrageously hyped promises, while burning through BILLIONS of dollars and fucking over your foolishly gullible investors.
fredoralive 8 hours ago | root | parent | next [–]
Don’t be so harsh, at least we got the Steam Deck out of all this.
DonHopkins 5 minutes ago | root | parent | next | edit | delete [–]
In the same sense that we also got [total surrealistic non sequitur] out of it -- no causal connection.
Cocaine addled money laundering sexist nepotistic bro culture deserves all the harshness it gets.
I dare you to waste 6:17 minutes of your life that you will never get back watching this, and tell me they didn't spend a huge chunk of their investor's money on cocaine.
The synthesis of imagination: Rony Abovitz and Magic Leap at TEDxSarasota:
>Surprises abound in this multimedia, surrealist talk/performance by Rony Abovitz and Magic Leap at TEDxSarasota. Rony is a recognized innovator and entrepreneur, having co-founded the pioneering robotics company, MAKO Surgical Corp, which was recognized by Deloitte as the #1 fastest growing tech company in North America in 2011. Part of TEDxSarasota's inaugural conference held on 12/12/12 with the theme "Creativity Matters" at the Historic Asolo Theatre in Sarasota, Florida.
In the same sense that we also got [total surrealistic non sequitur] out of it -- no causal connection.
Cocaine addled money laundering sexist nepotistic bro culture deserves all the harshness it gets.
I dare you to waste 6:17 minutes of your life that you will never get back watching this, and tell me they didn't spend a huge chunk of their investor's money on cocaine.
The synthesis of imagination: Rony Abovitz and Magic Leap at TEDxSarasota:
>Surprises abound in this multimedia, surrealist talk/performance by Rony Abovitz and Magic Leap at TEDxSarasota. Rony is a recognized innovator and entrepreneur, having co-founded the pioneering robotics company, MAKO Surgical Corp, which was recognized by Deloitte as the #1 fastest growing tech company in North America in 2011. Part of TEDxSarasota's inaugural conference held on 12/12/12 with the theme "Creativity Matters" at the Historic Asolo Theatre in Sarasota, Florida.
With the similar/even weaker socs (imx6 etc..), in the automotive domain, we used to target sub 5 second latency.. we had to get rid of things like even init and directly start the application..
I guess they didn’t learn from the Tegra X1 which was famously responsible for the boot rom exploit on the original model of the Nintendo Switch.
This was written on the original posted page (before the link was changed) when you commented.
https://media.ccc.de/v/39c3-making-the-magic-leap-past-nvidi...
Didn't know they were still around!
It's a real bummer because they were the only company I was actually interested in seeing pursue Augmented Reality. Now it's literally the most evil companies Meta, Google, and Apple.
The 90s optimism of future tech is dead and all that's left is whatever this is.
[0]: https://www.youtube.com/watch?v=E9r2Z5v_E9o
DonHopkins 16 hours ago | prev [–]
It's a good thing they're effectively dead, but they don't have any useful parts to carve out, because they were a fraud through and through from day one, infested with toxic sexist nepotistic bro culture, and were an embarrassment and warning to the industry. No surprise at all they unethically bricked their useless overpriced electronic waste.
https://news.ycombinator.com/item?id=29440213
DonHopkins on Dec 4, 2021 | parent | context | favorite | on: I bought those AR cycling glasses that were on HN ...
Why not simply do what Magic Leap does, and blatantly fake the camera images and games that don't really and couldn't possibly exist?
https://news.ycombinator.com/item?id=28838500
And then rip off other people's work without giving them any credit in your patents.
https://news.ycombinator.com/item?id=28838443
And then sexually harass the very women you employed to solve the endemic "pink/blue problem" and fix the nepotistic sexist bro culture, and rebuff and ignore her advice, and pay her off to keep their mouth shut when she sues you for sexual harassment.
https://news.ycombinator.com/item?id=28838421
And then give the entire AR industry a bad name by not delivering on your outrageously hyped promises, while burning through BILLIONS of dollars and fucking over your foolishly gullible investors.
https://news.ycombinator.com/item?id=28838737
fredoralive 8 hours ago | root | parent | next [–]
Don’t be so harsh, at least we got the Steam Deck out of all this.
DonHopkins 5 minutes ago | root | parent | next | edit | delete [–]
In the same sense that we also got [total surrealistic non sequitur] out of it -- no causal connection.
Cocaine addled money laundering sexist nepotistic bro culture deserves all the harshness it gets.
I dare you to waste 6:17 minutes of your life that you will never get back watching this, and tell me they didn't spend a huge chunk of their investor's money on cocaine.
The synthesis of imagination: Rony Abovitz and Magic Leap at TEDxSarasota:
https://www.youtube.com/watch?v=w8J5BWL8oJY
>Surprises abound in this multimedia, surrealist talk/performance by Rony Abovitz and Magic Leap at TEDxSarasota. Rony is a recognized innovator and entrepreneur, having co-founded the pioneering robotics company, MAKO Surgical Corp, which was recognized by Deloitte as the #1 fastest growing tech company in North America in 2011. Part of TEDxSarasota's inaugural conference held on 12/12/12 with the theme "Creativity Matters" at the Historic Asolo Theatre in Sarasota, Florida.
Cocaine addled money laundering sexist nepotistic bro culture deserves all the harshness it gets.
I dare you to waste 6:17 minutes of your life that you will never get back watching this, and tell me they didn't spend a huge chunk of their investor's money on cocaine.
The synthesis of imagination: Rony Abovitz and Magic Leap at TEDxSarasota:
https://www.youtube.com/watch?v=w8J5BWL8oJY
>Surprises abound in this multimedia, surrealist talk/performance by Rony Abovitz and Magic Leap at TEDxSarasota. Rony is a recognized innovator and entrepreneur, having co-founded the pioneering robotics company, MAKO Surgical Corp, which was recognized by Deloitte as the #1 fastest growing tech company in North America in 2011. Part of TEDxSarasota's inaugural conference held on 12/12/12 with the theme "Creativity Matters" at the Historic Asolo Theatre in Sarasota, Florida.
With the similar/even weaker socs (imx6 etc..), in the automotive domain, we used to target sub 5 second latency.. we had to get rid of things like even init and directly start the application..
Eg: 1.5 seconds here: https://youtu.be/QbEYhQIjlQc
[1] https://bootlin.com/doc/training/boot-time/boot-time-slides....